Bhuvan Bam Aug 3, 2026 · 5w
Career news
Bhuvan Bam launches premium fragrance brand Sarkar
According to Bollywood Hungama, Bhuvan Bam launched Sarkar, a premium unisex fragrance brand he co-founded with Neel Gogia, Rohit Raj and Jag Chima after nearly three years of development. The debut lineup features four perfumes, Orion, Noble, Throne and Regal, priced between Rs. 1,000 and Rs. 2,000, with Bam saying the aim was to build a brand with a distinct identity and long-term vision rather than a one-off product.